What We Did

We thought about everything very carefully before shooting, with the aim of creating energetic videocontent that would motivate aspiring lawyers to apply. To achieve this, we set up short briefing calls with all the interviewees to prepare them for the actual shooting days. We also collaborated closely with the Clifford Chance team to ensure that we effectively communicated their intended message to the right target audience, adhering to their brand guidelines and scheduling. We selected a crew of professionals and dedicated time before shooting to go over the plan in detail, ensuring everyone was on the same page. On shooting days, we divided roles so everyone knew what was expected from them, and we worked efficiently with two cameras to capture both interviews and B-roll footage.

Our directors, Marco and Sam, did their best to make everyone comfortable on set, joking around and making chitchat to put everyone at ease. Our camera team worked hard to facilitate the best conditions for the interviews and B-roll takes. After the shoot, our editing team did a fantastic job of piecing together the footage to create the final videos in close collaboration with the Clifford Chance team.

Our ultimate goal was to create videos that would inspire and motivate viewers, which is why we worked hard to make them fresh, modern, and energetic. We wanted to showcase the firm's unique strengths and create enthusiasm among potential candidates.